Image Net Newsletter May/June 2010

Image Net Email Marketing Services

Image Net are now offering flexible email marketing services to all our clients.

If you are looking for a professional, reliable and easy to use email delivery solution - one that has comprehensive tracking of statistics, then we have a solution for you!

The service is template based. Once templates have been setup for your account it's a simple matter of filling in content sections in order to send great looking emails to your subscriber list.

We can design templates for you, or implement templates based on your own in-house designs.

Management of your subscriber list is smart and flexible, adding contacts is easy and things like failed deliveries (bounces etc) and unsubscribe requests are handled gracefully and automatically so you don't need to worry about them.

The service records key statistics such as: How many people have viewed the email, who clicked on links and which ones. It has some great features for gaining insight into how effective the email campaign has been.

Additionally we are also able to provide access to legitimate contact databases of users who have opted in to receive marketing based messages. These allow for segmentation by age, gender and other demographics which is very handy for new product releases, to notify consumers of competitions and for other product information or news.

Following are screenshots of a email newsletter template and report page

For more information, please contact Shane on 09 524 1309 or shane.raymond@image.net.nz

For more information, please contact Shane on 09 524 1309 or shane.raymond@image.net.nz

Advertising Mailers and Print Media Images

This year we have seen one of the largest increases in packaging updates from Suppliers in many years and that’s without the ‘New Food Labelling Review’ that could soon be taking place in regards to law and policy in Australasia.

Please feel free to contact Image Net or the Food and Grocery Council for additional information regarding these policies.

Many of you would see the large number of images and product data going into iBank and Fetch on a daily occurrence.

We advise all users of our site of any new updates the moment the user has logged into our system, giving you the end user a complete list of all updates and changes made.

This information can be download into an Excel spread sheet as shown below all with QPN numbers and Bar Codes.

With so many updates and new Suppliers joining our community we urge you to check that your advertising producers are putting images into the Mailers correctly represent the Suppliers’ brands.

Of all the comments we get from Suppliers when we visit them through out New Zealand is the consistent complaint of Advertisers using wrong Images yet the correct ones are easily available from iBank.

With the effectiveness of Retailer Mailers being so strong in regards to customer pull to store and the cost involved to all parties, it makes good business sense to have the correct images displayed.

If you as a Supplier need to have a current catalogue sent of all your products’ images that are available from our library please call the number below and a free electronic or printed catalogue can be sent to you or your Brand Manager(s).

For more information, please contact Shane on 09 524 1309 or shane.raymond@image.net.nz

Fetch Community Update

Like our other services such as iBank, Generate, Promotion sites and custom work solutions, Fetch usage through the community continues to grow every month.

This month we would like to welcome to Barkers to Fetch

A truly innovative New Zealand owned company. A family owned business delivering to both NZ and overseas, a selection of superbly crafted Jams, Spreads and Juices.

We are delighted to have their vast range now avaiable in Fetch for those of you subscribing to the site.

Remember Fetch isn’t just about images and data for Planograms; it offers you the facility to see what other products are being marketed in the categories that your trade within!

A big endorsement for Fetch is Foodstuffs Wellington joining the community in April. Foodstuffs are producing more of their Planogram data in house and are becoming one of our largest users.

All major Supermarket groups and The Warehouse subscribe to Fetch and with over 10,000 images downloaded in April alone the importance of the program to these Retailers and the large number of Suppliers who use Fetch continues to grow.

With that in mind we once again urge you to please ensure that we have your brands correctly represented in Fetch and like our iBank Library we can send to you a current catalogue as shown below.

For more information, please contact Shane on 09 524 1309 or shane.raymond@image.net.nz

Career Opportunities at Image Net

To help handle our growth, we have a number of positions available. You may know of a colleague who the opportunities below may appeal to.

Analyst Programmer / Web Developer
3 years+ experience with skills in ASP.NET, SQL Server, C#, modern web design and excellent communication skills. Ability to liaise direct with clients is required.

Account Manager
This person will help manage the growing Fetch community, develop relationships with Suppliers and assist new Suppliers using Image Net services. They will need to have a strong IT and Sales background and be able to seek opportunities to further enhance the delivery of our services to our clients.

This is a great opportunity to join an expanding and innovative company in the FMCG industry, located in the heart of Newmarket.

If you know of anyone that these opportunities may appeal to, we are keen to hear from them.

For more information, please contact Shane on 09 524 1309 or shane.raymond@image.net.nz

This Months Giveaway

The response to the last Newsletter Competition was pleasing. It was the largest response we have ever had and a big thankyou to all who entered.

We would like to say congratulations to Guy Davies from Foodstuffs Wellington on being our winner .

This month we have another great prize: A deluxe hamper of truly decadent goodies, ideal for a bit of self indulgence for Autumn.

Questions:

• Q1: What are 2 statistics that are tracked for reporting in our Email Marketing service?
• Q2: How many images were downloaded by Retailers and Suppliers from Fetch for the month of April?
• Q3: Which large Retailer has just subscribed to Fetch?

Simply answer the questions above, enter here before 5pm Monday the 31st of May

Your Feedback / Contact Us

As always we value your feedback - good or bad. If you have problems with our sites, suggestions on how we can improve, or you want to tell us what you like then please don't hesitate to contact us.

• Phone: +64 9 524 1309
• Email: info@image.net.nz

Regards,

Image Net Alliance Partners